Simplifying Complexity and Reducing Decision-Making Risk
We help the C-suite and P&L Owners at the world's leading organizations identify, assess and pursue transformational growth and efficiency opportunities
Simplifying Complexity and Reducing Decision-Making Risk
We help the C-suite and P&L Owners at the world's leading organizations identify, assess and pursue transformational growth and efficiency opportunities
focus on Share, Revenue and Margin growth
Tower Strategy Group, an 8(a) certified management consultancy, helps clients drive share, revenue and margin gains by working key commercial and operational levers. As a change agent, we have transformed businesses, from helping clients understand and step into uncharted territory (e.g., Africa) to defining actionable plans to resuscitate underperforming brands and divisions. We understand success is as much about defining where to play and how to win as it is about people, processes and culture.
Our engagements provide a 360 degree view into client ecosystems, helping them make decisions based on not only their own perspectives, knowledge and experiences but also the wisdom of the market.
Innovate Products and Services
Identify, assess and tap into new product, service and channel opportunities
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Expand Globally
Define where to focus, what it will take to win and what resources to commit
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Gain Share in Core Markets
Map your competitive position and the specific actions necessary to differentiate
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Global Reach
We have supported clients in 60+ countries over the past 8 years, spanning every major developed and developing nation in the world
Global Reach
We have supported clients in 60+ countries over the past 8 years, spanning every major developed and developing nation in the world
Scale Balanced with Market-level expertise
While we tackle market-specific issues (e.g., how to further penetrate Tier 2 and 3 cities in the Chinese consumer products market), much of our work tends to be global in scope. Especially as multinationals stand at the front-end of the next wave of geographic expansion.
Our team has worked extensively across North America and Western Europe and possesses over a decade's worth of experience exploring the emerging markets that have preoccupied most businesses (e.g., the BRIC countries). In addition we have close to the same amount of experience in markets, such as key countries in Africa, that represent the next frontier in international expansion.
We provide our global portfolio of services on a backbone of our own internal capabilities as well as through partnership with a handful of trusted partners who have feet-on-the-ground across the globe. That set of partnerships provides us with access to a pool of 450+ additional on-demand resources.
Between our team and trusted partners, we possess the assets necessary to provide clients with immediate local-market scale, knowledge and execution support.
Proven Results
We take on the toughest challenges and succeed where others have failed
Proven Results
We take on the toughest challenges and succeed where others have failed
Improving Channel Penetration
A multinational Consumer Products player had a long-standing presence within the global duty free channel. And though it had achieved a respectable position within that rapidly growing market, it believed opportunities existed to further accelerate growth. However, the client had key questions relative to what changes in focus, investment and structure were required to tap into that potential.
Turning Around a Failing Business Unit
A FORTUNE 500 multinational in the industrial and business solutions market possessed a division that substantially underperformed relative to internal expectations and its market potential. Having once been the market share leader within its segments, this division was experiencing high levels of customer defection, low levels of new customer acquisition and an unsustainable cost structure.
Driving Sales and Marketing Effectiveness
A $1B+ healthcare organization possessed a legacy sales and customer marketing structure segmented into multiple individual sales teams, each calling on an overlapping set of customers. This cumbersome organization was inefficient due to duplication of efforts, inconsistent in the way it engaged customers and sub-optimized in terms of its ability to engage and excite those customers.